Impact of Consumer Service on the Performance †Free Samples

Question: Discuss about the Impact of Consumer Service on the Performance. Answer: Challenges and issues faced The researcher faced variety of challenges and issues in conducting the research in the actual market situation. Limited knowledge about the subject was one of the major issues which restricted the effective progress of the study as per the schedules time frame. Thus an in-depth evaluation on the subject was undertaken by the researcher which helped in effectively analyzing the research topic and the theoretical concepts related to the same (Keillor, Hult and Babakus, 2015). Moreover lack of skills such as analytical skills, research skills and limited experience of actual market was another major issue which created a significant issue of relating the theoretical concepts with actual market situation. It was one of the major challenges for the progress of the study. In order to attain effective data for the study, researcher had to approach the organizational managers. Due to lack of time and their busy schedule setting up meeting with them was also a major issue. It delayed the progress of the study in a critical manner (Kotter, 2008) However effective people skills and well defined planning aspect helped the researcher in attaining the required information for people responsible. In addition, attaining valid information from internet and organizational data was also a difficult task. Due to availability of vast information, researcher was unable to analyze the crucial information which will effectively contribute in the progress of the study. The overall evaluation reveals that every stage of research posed significant and different challenges for the researcher however effective learning attitude and significant efforts helped in efficiently overcoming the associated challenges. Moreover the issue related to primary data collection was anothe r significant challenge for the research. Due to limitation of time and vast population approaching the respondents was challenging. Hence online survey was drafted which helped the researcher in approaching multiple respondents in limited time frame. In addition to this the data of the questionnaire is vast. Analyzing the stated data from 50 respondents is going to yet another task to effectively attain the accurate results for the analysis. Schedule update The current study is in progress to evaluate the impact of consume service on the performance of the supermarket organization in Australia. The above evaluation effectively summarizes the progress made for the same. The researcher is efficiently conducting the research evaluation in order to resolve the research issue and attain reliable and accurate conclusion for the same (Krishnaswamy, Sivakumar, and Mathirajan, 2009). Research has been effectively initiated by finding appropriate topic, drafting objectives and evaluation the major issue. Moreover study about the market situation and retail trends also has been made. It has created a definite progress for the study and helped researcher in developing significant base for the analysis. The major milestones achieved in the process include: Identifying research area and topic: The aim of the present research is to evaluate the impact and consumer service on performance of the organization: Case analysis Coles Supermarket. Drafting research objectives: The objectives to attain the stated objectives are: To identify the theories associated with customer satisfaction To analyze the factors affecting customer satisfaction in retail industry To evaluate the impact of customer service on customer satisfaction Outlining secondary research criteria: Theoretical aspect for the study has been outlined. In order to achieve the aim theories such as customer satisfaction theory and frameworks which identifies performance and competitive position of the business will be analyzed. The overview of the same has been drafted in the proposal as well. Data collection aspects: Both primary and secondary data collection will be applied in the study. The questionnaire has been drafted which will help in collecting valid and specific information for the study. The above evaluation effectively reflects that that the researcher has developed a well defined research base to carry out the analysis. The researcher will collect the information from the sample size of the research and effectively represent the information using statistical tools. The data will then be analyzed. On the basis of the data conclusion of the study will be attained and evaluated. This will progress towards drafting of the final study. The updated schedule for the analysis has been effectively analyzed henceforth. S. No Activity / Duration Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 1 Analysis of the current market situation 2 determining research problem 3 Formulating research aim and objectives 4 Conducting review of literature 5 Primary data collection 6 Sampling 7 Secondary data collection 8 Analysis of the collected facts and figures 9 getting appropriate solution to resolve research issue 10 submission of draft report 11 Making changes as per the feedback sheet 12 Final submission 13 Project closer References Books and Journals Keillor, B., Hult, G. T. M. and Babakus, E., 2015. The Natid Scale: Construction of a National Identity Scale for Application in International Marketing Research. In Proceedings of the 1994 Academy of Marketing Science (AMS) Annual Conference (pp. 220-224). Springer International Publishing. Kotter, J. P., 2008.Force for change: How leadership differs from management. Simon and Schuster. Krishnaswamy, N. K., Sivakumar, I. A. and Mathirajan, M., 2009. Management Research Methodology: Integration of Principles, Methods and Techniques. Pearson Education India. Vaivio, J., 2008. Qualitative management accounting research: rationale, pitfalls and potential. Qualitative Research in Accounting Management. 5(1). pp.6486.